Fit Pay Named a Cool Vendor by Gartner

Leading analyst selects company as an innovative company in Consumer Financial Services for 2016

San Francisco, Calif. – (April 28, 2016)Fit Pay, Inc., a provider of contactless payment platforms for wearable device manufacturers, today announced that it has been named a “Cool Vendor” by Gartner, Inc. based on an April 19, 2016 report titled, “Cool Vendors in Consumer Financial Services, 2016” by Analysts Rajesh Kandaswamy, Angela McIntyre and Brian Manusama.

“We believe this recognition by Gartner is an affirmation of our platform and the tremendous value it can bring to wearable device manufacturers, card issuing banks and the payment ecosystem,” said Michael Orlando, chief executive officer of Fit Pay. “The functionality that Fit Pay can enable gives consumers greater utility and reason to put on their wearable device every day.”

The 2016 Cool Vendor in Financial Services Report can be found here.

Fit Pay’s payment platform uses Near Field Communication (NFC) technology and the same tokenization schemes as Android, Apple and Samsung Pay to enable wearable devices to make contactless payments at the more than 9 million retail point-of-sale (POS) terminals worldwide. NFC is becoming a ubiquitous payment acceptance technology. Fit Pay’s Trusted Payment ManagerTM platform allows manufactures to seamlessly integrate payment and other contactless authentication capabilities into their product roadmap.

In February, Fit Pay was named as launch partner for Visa Ready, the payment card network’s program to bring payments to Internet of Things (IoT) devices. The Visa Ready program gives companies one seamless path to integrate secure payments into their products and services.

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About Fit Pay, Inc.

Based in San Francisco, California, Fit Pay, Inc. is led by former CyberSource and Visa, Inc. executives with more than 20 years of payment platform and identity authentication domain expertise. Fit Pay’s platform allows device manufactures to add highly secure, contactless payment capabilities to their products.